Cool Dog, Inc. needed a cool design for their cool product. Cool Dogs are an ice cream hot dog — the “roll” is sponge cake. The design goals for these boxes and individual foil wrappers are to grab the eye in a crowded freezer case, present the product in a fun way, and clearly show this new product so the consumer would know what it is.
Cool Dog
- Ice cream product
- Retail boxes and foil pouches
- Club store box
Retail store packaging and individual foil pouches
Club store packaging
Vanilla foil pouch
Chocolate foil pouch
