Freelance Graphic Design Based on a Unique Concept — Thinking.
Hula Girls needed a way to stay in shape in the off-season. Mothers needed a way to occupy kids on rainy days. With some creative thinking an enterprising plastic manufacturer came up with this ingenious design. Problem solved.
The iPhone. The Brooklyn Bridge. The Hula Hoop. Each began as an inspiration; all came to life and succeeded because that inspiration, through insightful thinking, unfolded into a design that solved a problem (yes, even the Hula Hoop solved a problem). It’s the same in graphic design. Whether you need print design or web site design, it will only succeed with a big idea that positions your product or service uniquely and solves a marketing problem. That’s why you should get to know me, John Devanski – the Guy With Glasses.
Solutions-Oriented Graphic Design
Guy With Glasses was founded with a vision of providing my clients with a thought-based, marketing-focused and solutions-oriented approach to graphic design. Bad news: in the 22 years since I went into business my eye glass prescription hasn’t improved. Good news: my vision and insights into thinking and solving problems is more focused all the time (and my glasses are much more stylish than in 1990).
Effective design begins with tough (but satisfying) work
Too many designers these days think their role is to graft together pleasing visuals into an “attractive design.” But I believe effective design begins with more serious stuff — the tough (but satisfying) work that needs to be done before the visualization of ideas comes to life. I take an interest in what many designers don’t even look at: your business, your market segment or industry, your competition, market conditions, sales reports and other data (I like to balance my checkbook too). I ask questions, learn what problems keep you awake at night and present you with solutions. I never forget that graphic design is a communications tool essential to the success of your business or organization.
Graphic Design That Makes You Look Good
Reebok. Lotus. IBM. These are some of the clients that counted on me when it was all on the line. With over 20 years of experience, I have handled scores of complex design projects with intricate processes and/or technical executions. My clients have learned to love the way I anticipate and avoid problems that blow budgets and schedules (and get them in trouble with their bosses). Want to see the creativity that is the result of strong thinking and problem solving? Check out my portfolio, it speaks for itself.
Look up Guy With Glasses for a range of web and print design:
- website design
- website development
- html email design
- brochure design
- annual report design
- packaging design
- publication design / magazine design
- print advertising design
- direct marketing design
- trade show display design
- illustration
- logo design / identity design
Think. Solve. Design. I’m Your Go To Guy.
See the rest of my website, browse my portfolio, and take a look at the clients who've trusted Guy With Glasses. Want to learn more or schedule a portfolio interview? Contact Guy With Glasses.
Who is the Guy With Glasses?
A child prodigy? An art student who repeatedly had his knuckles wrapped? A designer who drives clients crazy with his love of detail? A man who says his day isn’t complete until the chickens are fed?
I like to think of John as a thinking person's graphic designer. Whether it's an annual report, or a simple brochure, or even a coffee-table book, he brings an intelligence and perceptiveness that emerges in his design. It's like, I'm the word person, and he's the design person, and we come from different places, but we are both absolutely in synch, on the exact same page. He's not precious about his design, any more than I'm precious about my words. What you get with him is always — I mean always — professional, beautiful, understated but distinctive, right on message. He can be mildly annoying about pursuing every last detail of a project, but in the end, he's well worth it. I recommend him highly.
Ronald Ziemba
former Director of Marketing & Communications, now working in the Office of the President
Springfield College
Springfield, Massachusetts
