Robotics Capabilities

A capabilities brochure for an end-of-arm tooling manufacturer

Applied Robotics makes end-of-arm tooling (EOAT) for the robotics industry. EOAT is everything from the “wrist” down on industrial robots.

The selling proposition for this brochure is “Solutions for more/faster/better”. The more you talk about a customer’s problems, the more they’ll listen to you — and productivity is definitely something the target market finds interesting.

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Brochure Design

Will your brochure pass the “table test”? On a table covered with your and your competitors’ brochures, which will be picked up first?

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