Somat Company Website Design

A corporate website for a waste reduction equipment manufacturer is no place to trust an inexperienced designer. You're likely to end up with your equipment as the main visual... beautiful equipment to be sure, but is that the best sales pitch? What makes industrial equipment beautiful to the buyer are the benefits: what does it do? how well? how much money will it save?

Here, an experienced and marketing-focused designer (ahem) has visualized waste reduction. Food waste reduced to compost as the main graphic and a full dumpster vs. less full as a supporting graphic. Somat products offer substantial hauling cost reduction which is a huge benefit to the customer.

The website design includes case studies, videos, and a ROI calculation. Developed in the Ektron ASP.NET content management system.

Developed with Edgewater Marketing, Hingham, MA

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