Paradise Meadow Sweetened Dried Cranberries Packaging Design

The design problem for this packaging line was to visualize sweetened dried cranberries (SDCs) in an attractive way and highlight product benefits. The basic SDC packages feature tumbling cranberries as the main graphic and an icon of the 1 full serving of fruit benefit. The icon changes with each variety in the line.

The design solution for the organic package directly below includes natural colors and an changing the illustration to suggest a cranberry bog. The USDA Organic seal is prominently displayed.

Developed with Edgewater Marketing, Hingham, MA
Retail cranberry food packaging design front
Sweetened Dried Cranberries food packaging design
Sweetened Dried Cranberries small food packaging design
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LeanCrans small food packaging design
Nantucket Dried Cranberries food packaging design
Sweetened Dried Cranberries food packaging design

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