Packaging / Point of Sale Design: Catch Eyes. Hit Hot Buttons.
Catching the eye of the customer in extremely busy marketplaces is the key to effective packaging and point of sale materials. Many times packaging must appeal to customers at two levels — first, attracting the retail buyer bombarded with products competing for shelf space; second, selling to the end-user/consumer overwhelmed with an avalanche of goods in-store. Great packaging design must hit the hot buttons of these two audiences. Through the astute use of color (for food packaging in particular), exciting visuals and a keen understanding of the sales environment, Guy With Glasses packaging has found its way into thousands of shopping carts.
A Graphic Designer Who Dives Into Your Business
Thinking and solving begins with getting involved in your business by researching and asking questions. Getting to know your customers and your market is the basis of effective communication. That’s what you’ll see in all the work in my portfolio – it’s more than just some attractive visuals grabbed from a stock photo site. The work is well thought out, there is a Big Idea and a solution to a marketing challenge.
Big Or Small, My Graphic Design Clients Get A Total Commitment
I’ve got some big names in my portfolio like Reebok and Fidelity. And there are also some names you may not be familiar with, but all the clients whose work is featured here trusted in me and had their trust rewarded. I have successfully handled scores of complex design projects with intricate processes and/or technical executions. I’ve used my experience in print design and web design to save clients’ budgets by anticipating problems before they happened. But whether the projects are big or small I bring the same dedication and commitment to your design project.